1995 Selling the Dream Car Advertising Book, Heon Stevenson, Hardcover, American Auto Ads, Vintage Car Marketing, Automobile History Book

1995 Selling the Dream, Advertising the American Automobile, Heon Stevenson, Hardcover. 1930-1980. 287 pages. Measures about 11" by 8.5". Excellent condition.

Delve into the captivating world of automotive advertising with "Selling the Dream: Advertising the American Automobile 1930-1980," a 1995 hardcover book by Heon Stevenson. This book explores the evolution of American car ads, showcasing how advertising shaped the perception and desire for automobiles from 1930 to 1980. With 287 pages filled with vibrant imagery and insightful commentary, it's a fascinating journey through the history of car marketing.

This book makes a perfect gift for car enthusiasts, advertising aficionados, or anyone interested in the cultural history of the automobile. It can be used as a coffee table book, a reference guide, or a cherished keepsake for those who appreciate the art of automotive marketing.

This book is vintage, over 20 years old. While it appears to be in excellent condition, there may be minor imperfections that I missed.